ROLE
Moved from creative execution to creative guardianship reviewing creative against brand quality and standards, ensuring the brand stays elevated across touch points.
Contributed to the Trueform Concrete x Leyden Lewis Collaboration becoming a Interior Design magazine Best of Year Awards 2025 Winner in Architectural Products.
ABOUT THE BRAND
Trueform Concrete specializes in crafting signature and custom concrete sinks, tables, fireplace surrounds, counter tops, and outdoor furniture that caters to designers, architects, and high-end homeowners.
A part of the Renovation Brands portfolio.
Email Lifecycle Design
Whitepaper Design
Brand Guidelines
